Audience Targeting, Media Planning, and Data Integration

Glean valuable insights from your data that will help you understand your audience & develop a successful media plan.

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Learn new ways to use existing research to heed the demand for impactful, data-driven business decisions.

Trusted by over 25,000 users across 100 countries

Audience Targeting & Media Planning Software

Making your data more useful for total advertising effectiveness.

Data Integration & Visualization

We support access to over 8,000 databases worldwide from leading research data providers, including clients’ own proprietary data. Simplify data with easy-to-use integration and visualization tools.

Audience Targeting & Planning

Our state-of-the-art tools help uncover hidden insights through mining and segregating thousands of variables to find new recommended audiences, faster than ever before.

Data-Driven Media Planning

Optimize overall plan delivery metrics against audience segments across channels with our cloud-based software, predicting the success of different combinations of media.

Telmar’s Solutions

Our comprehensive planning and targeting software can help uncover more insights faster and integrates every step of the media planning process.

Cloud-Based Platform

Access your media planning software wherever you are, whenever you need it.

Survey Data Analysis

Intuitive next generation web-based interface for intelligent, quick planning.

Statistical Suite

Analytics made easier with advanced cluster, correspondence & factor analysis tools.

Audience Planning & Targeting

Cross-reference data to find new audiences with tremendous potential.

Data Visualization

Access your media planning software wherever you are, whenever you need it.

Cross-Media Planning

One-stop shop for cross-media communications planning for each media component.

Outdoor Advertising

The detail you need in multi-market, outdoor media analysis for agencies and media owners.

Expert Support and Training

Telmar experts offer immersive training focused on intelligent, quick planning.


Whitepaper: Telmar's Time Spent R&F Methodology

This whitepaper describes the concept behind Telmar's Time Spent R&F Methodology & the shift in perspective that led to this groundbreaking approach.