Smart Tools Tailored to Your Needs

Simplify your media planning with access to extensive, intuitive data and customized optimisation tools.

Telmar UK Solutions

Telmar’s complete data and media neutral advertising software helps advertisers, agencies and media owners uncover hidden insights in a rapidly evolving industry. Optimize your planning with efficient, intelligent, intuitive media planning software, explore targeting, reach and frequency results across any market for all audience segments and use visualization and statistical tools to integrate disparate data sets into actionable insights netting higher ROI. 


Supported Strategic Targeting

State-of-the-art targeting tools help uncover hidden insights in a rapidly evolving audiences.


Data-driven Media Planning

The most advanced and intuitive applications for media research and media planning on the market.  Apps for cross-tabulation & visualisation, media planning & optimisation, statistical analysis with correspondence, factor analysis and cluster segmentation.


Extensive, Easy-to-Use Data

Our visualization and statistical tools help you disparate data sets into actionable insights netting higher.

Top Regional Media Planning & Research Solutions


Intuitive next generation web-based interface for intelligent, quick planning.


Save time — our data visualization system lets you easily create customized presentations and reports.

Channel Planner Lite

Easier-to-use channel planning tool to use with TouchPoints, designed for high-level planning.

Statistical Suite

Analytics made easier with advanced cluster segmentation, correspondence mapping and factor analysis tools.

Audio Planner

All-encompassing radio and audio dashboards for strategic optimisation.

Quantum Out of Home

Plan your outdoor simply and efficiently using this class-leading system’s detailed multi-market analysis.

Telmar has been at the forefront of creating media software for over 40 years. We proudly serve over 10,000 users in 85 countries, and work with many of the world’s leading advertising agencies, publishers, broadcasters and advertisers.

“We provide clients with solid tools for understanding their customers and building unique strategies for determining the best audiences across all media platforms using the data they prefer.”

- Corey Panno, President, Telmar Group Inc.

Telmar Insights and News

6 Best Practices for Data Visualization

With all the toggles, crosstabs, coding, graphing, analyzing and all around data crunching media planners and buyers need to do, making the data “look pretty” is a separate challenge. The…

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Segmentation Analysis: Top Five Questions to Ask

“Know thy audience” is practically a commandment for media buyers and planners. Fortunately, we are well past the days of carving out messages on stone tablets. Yet in the digital…

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Research Business Report Video Interview with Telmar Founder, Stan Federman

June 7, 2016, Daily RBR video interview with Telmar founder, Stan Federman, introduces Audience Effect℠ which brings traditional and digital media planning together to reach an advertiser’s best customers at greater…

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Telmar Audience Effects Helps Tap into Hidden Audiences

Advanced software lets marketers tap hidden audiences with the greatest impact NEW YORK, NY (May 25, 2016) – Telmar, the innovator in audience targeting software, today unveiled an advanced system…

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Intuitive next generation web-based interface for intelligent, quick planning with fast calculations, predictive coding and instant data trending.