Smart Tools Tailored to Your Needs

Simplify your media planning with access to extensive, intuitive data and customized cloud-based optimization tools.

Telmar Netherlands Solutions

Telmar’s completely data and media neutral advertising software helps advertisers, agencies and media owners uncover hidden insights in a rapidly evolving industry. Optimize your planning with efficient, intelligent, intuitive media planning software:

  • Explore targeting, reach and frequency results across multiple markets for all audience segments.
  • Visualization and statistical tools help you sort, analyze and trend disparate data sets into actionable insights netting higher ROI. 


Supported Strategic Targeting

State-of-the-art targeting tools help uncover hidden insights in a rapidly evolving audiences.


Data-driven Media Planning

Optimize your overall plan by exploring targeting, reach and frequency results across market for all of your audience segments.


Extensive, Easy-to-Use Data

Our visualization and statistical tools help you disparate data sets into actionable insights netting higher.

Let our intuitive software enable your creativity and innovation.


Multi-campaign optimizer lets you select, arbitrate and book for revenue maximization.

TV & Radio Planning Platform

Fast, easy-to-use channel planning tool for entire campaign sales cycle.

TNT, BreakTime and MediaPlanner

Intuitive interface enables fast calculations, predictive coding, and instant data trending.


Advanced UX and planning engines handle non-spot and sponsoring opportunities.

Expert Training & Support

Telmar experts offer immersive training focused on intelligent, quick planning.

Telmar has been at the forefront of creating media software for over 40 years. We proudly serve over 10,000 users in 85 countries, and work with many of the world’s leading advertising agencies, publishers, broadcasters and advertisers.

“We provide clients with solid tools for understanding their customers and building unique strategies for determining the best audiences across all media platforms using the data they prefer.”

- Corey Panno, President, Telmar Group Inc.

Telmar News

Media Research in Europe — A Telmar Perspective

European sophistication extends to media research, too. The region enjoys a sophisticated broadcast market in terms of data precision and transparency, according to Regional Manager Mathieu Floirat. Simultaneously, the Europe…

read more

Media Planning for Africa & Asia-Pacific

Media Planning for Africa and Asia-Pacific: A Telmar Director’s Perspective In some ways, media planning in Africa is the same as the rest of the world. After all, the main…

media planning africa asia pacific
read more

Media Planning in the United Kingdom

Media Planning in the United Kingdom: A Telmar Director’s Perspective Increased media fragmentation driven largely by digital   The United Kingdom’s BBC is reputed around the world and UK newspapers…

media planning in the united kingdom
read more

Telmar Applies RFT Methodology to USA TouchPoints

For the first time, marketers will be able to calculate reach and frequency against database of how people spend their time on activities and media. Reaffirms time spent as a…

read more


Gain planning efficiency with out multicampaign optimizer which can select, arbitrate and book for revenue maximization. Adloc consistently satisfies client needs with better spot placement than the manual approach.