TELMAR IS THE FUTURE OF MEDIA PLANNING
Created in 1968 as the world’s first media planning software company, Telmar’s founders recognized the need for media planning and media buying software, creating the media neutral platform that has fueled the privately held Company’s success for 42 years. Fully independent, Telmar is free to work with the world’s leading data suppliers, agencies, advertisers and sale houses as well as industry committees in all sectors. Clients have the benefit of both Telmar’s independent perspective and its global experience.
Telmar has long defined the future of strategic media planning services and continues to innovate – anticipate client needs – and question the status quo.
The Company offers its global clientele a wide variety of services:
Survey data analysis software, data integration software, media planning software and optimization.
Systems to allow for integration of new communications channels, including social media advertising and word-of-mouth marketing
Yield and Revenue management systems for media owners
Aggregation and management of media research and survey databases, including behavioral data
Web-based trading systems directly linking buyers and sellers
In addition to its software services, the company also offers strategic marketing consultants, educational and training services to its over 10,000 clients in over 85 countries.
No matter where they are in the world, they all can count on Telmar’s core value:
Clients come first at Telmar.

